SAM MAZUR 💥

SunnyD makes a boldly original comeback.

Back when teens watched TRL and moms danced the Macarena, SunnyD was the “flyest” drink in the fridge. But for a new generation of teens raised on iPhones and GIFs, this orange drink from the ‘90s was about as relevant as a dead meme. To capture the freethinking minds of Gen Z, we needed to do something bold. Something original. Something boldly original. So we combined the unique talents of effortlessly cool teens with the irresistible beats of rising hip hop star, DJ Kass. (Put on your headphones. Best served loud.)

“This SunnyD Ad is Strangely Watchable.” – Creativity (Top 2 Most Popular)

”SunnyD's new work gets sweet response.” – Campaign US

One Show Shortlist

Director: Alaska